As an exhibitor, investing a lot of money and manpower at the exhibition, but often the same pay, the return is not necessarily the same, why? It turns out that in order to get the most return at the show, a good personal packaging is very important, because in addition to the goods, you are also being exhibited. Your hand, a shot, a dress and a dress, will give the first impression to the merchant in just three to five seconds. So, do exhibitors have to master those stunts?

1. Approaching people The first impression you give is "Welcome" or "Get out of the way"? Both smiling and outgoing body language can convey friendly and accessible information. Of course, smiles should be sincere, and strong smiles will be self-defeating. In addition, holding your chest or inserting your pocket is a disrespect for others. Your hands should be ready to shake hands with others, so that you can invite visitors to visit your booth more naturally and effectively.

2. Warm hospitality visitors want to be popular. The simple sentence "Please come in and see our new products", let the guests feel enough attention and invite him to progress. However, many exhibiting company staff like to chat with other colleagues in the booth, or sit in the booth to read novels, eat and even doze off. This is tantamount to saying to the merchants coming and going: "Go away! I am busy. It!"

3. Professionalism Whether your behavior shows sufficient professionalism determines whether you can get the respect and admiration of visitors in a single language. Obtaining their admiration for you will benefit future business. In addition, your attitude towards the visitors at the show largely indicates your attitude towards business in the future, showing that the real need to visit the visitors can make them confident in the future cooperation. Don't deliberately devalue your competitors. You must respect everyone who is in the process of progress. Don't look at people by appearance. Only in this way can you develop long-term business partners.

4. Non-verbal communication Many companies understand this and are willing to invest in exhibition design, color matching, promotional tools and small gifts. These non-verbal exchanges can effectively impress visitors, so It is really necessary to budget for these aspects before the exhibition begins. The overall image and manners of the exhibitors should also be integrated with the company's image and booth layout. Imagine how a booth with a flat and extremely uncoordinated position can attract visitors and give them confidence in the company.

5. Color matching People will react differently to different colors in the surrounding environment. Because of this, exhibitors really have to work hard to pick colors for their booth decoration, promotional catalogues and small gifts. Nowadays, more and more companies are ordering their uniforms and shades of uniforms to shape their corporate image. This is a good idea, but a little carelessness will have a negative impact or even damage the company’s image. Professional companies carry out design.

6. Personally cultivated makeup Women's makeup should be suitable, and no makeup or makeup will bring bad impression to visitors.

Nail: During the exhibition, the exhibitors will distribute promotional materials or give pointers to the products every day. Visitors will intentionally and unconsciously pay attention to the nails of the exhibitors. Therefore, it is very important to repair the nails neatly.

Glasses: It is best not to wear worn glasses. Should choose non-reflective lenses, colored lenses are not suitable for eye contact.
Colored lenses such as brown and yellow can make glasses wearers look tired and should not be used.
Shoes: Feet pain can cause people to be uncomfortable, so don't wear new shoes to exhibit. Of course, shoes should be cleaned.

Hygiene: Body odor, tone and too strong perfume are offensive, but no one will blame. Prepare a little mint or chewing gum on the booth to remove the tone. Don't apply a strong perfume during the exhibition, because many people are allergic to the fragrance. If they smell too pungent, they will avoid entering your booth.

Gesture: Lazily leaning against the wall or sitting around with a twist will make you feel tired and very bored, so that visitors feel that they are moving forward like they are forcing the booth staff to receive them. Therefore, the booth staff should always be energetic and enthusiastic.

Handshake: In our society where we don’t move, the only physical contact is a handshake. This is a warm and friendly sign that the other person can enter our personal space. The initiative to shake hands with merchants also reflects the confidence of the booth staff, which helps to promote the image of the company's goodwill.

7. Clothing and clothing can indicate identity and personal connotation. A person's social status, education level, aesthetics, etc. can be seen through the quality, style and color of clothing. Therefore, it is necessary to develop a dress code to all exhibitors, and in the guide should avoid the use of ambiguous statements such as "dressing neat", these statements will only cause ambiguity and shirk responsibility.

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